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BAZAARCART : EXCELLENT MARKETING TACTICE

Bazaarcart is a startup based in Delhi-NCR. Bazaarcart.com which is a e-commerce portal serves customers in Delhi, Ghaziabad, Noida and Greater Noida. The e-commerce portal has more than 6000+ products for its customers. The whole professional team at Bazaarcart ensures that every customer is served the best. Customers can save up to 40% on their purchases and get free delivery anywhere in Delhi-NCR. Also, the payment options are flexible and customers can pay with the payment mode according to their comfort as mentioned on the site. The unique feature of creating a shopping list and getting it prepared by the team will help customers save a lot of time.

GOAL:

To drive customer referral invites to the website store.

INTEGRATION OF REFERRAL WIDGET:

The integrated kickstarter Referral program pop up on the Bazaarcart home page has proved to be a great success. More number of customers can reach the benefits of the referral program on the website.

Referral program works to increase the visibility of the website and get customers to the website. Lot of individuals who are looking for a easy solution to their daily grocery shopping will make their life very easy with this program.

You can refer anyone to the website and gain benefits from the referral plan.

INCENTIVES OF REFERRAL PROGRAM:

When you share the views of Bazaarcart with your friends and refer them to the website, then you will get 5% off on your purchases from the website store.

After this, your friends get 10 % off on their purchase on Bazaarcart. In this way, you can save a lot of money while shopping groceries on the website.

The best of all is that you get an additional 15 % off when your friends buy from the list of products mentioned on the Bazaarcart.

So, this is a win-win situation for you and your friends too. In this way, the customers of Bazaarcart get motivated to shop regularly on the e-commerce portal by saving lot of bucks in their online shopping.

This marketing solution has proved to be a great success for the customers, referrals as well as the Bazaarcart team.

RESULTS:

Nearly 1.5 Lakhs target audience were reached through friend invites in 6 months. The new audience has got great experiences shopping groceries on the website.

Customer acquisition cost was much reduced than before.

The sales have improved a lot in the past 6 months.

INFERENCE:

Visitors have come to know the unique way to shop their grocery online and save a lot of time in their daily routine.

Referral invites has boosted the sales as well as the experience of the online grocery shoppers at Bazaarcart.

Referral solution of 6 months resulting low customer acquisition cost.

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